Vintage Watches: A 1967 Rolex Daytona 'Cherry Red,' A 1948 Longines Pocket Watch With Central Seconds, And Two 1960s Abercrombie & Fitch Co. By Heuer Timepieces - HODINKEE

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In the early 20th century, Abercrombie billed itself as "the greatest sporting goods store in the world." And it was. Inside the epic 12-story flagship location on Madison Avenue in New York City, there was a bookstore, an art gallery, a log cabin, a golf department complete with a teaching professional, a shooting range, and a pool large enough to teach fly-fishing lessons. That store was one of the first in New York City to sell clothes to both men and women. A&F was iconic in those days. The history of the retailer tells the story of America's urban dwellers at the time and their infatuation with the great outdoors, necessitating the finest apparel and accoutrements. The items sold at the stores or within the 400+-page mail-order catalogs were not what you might find at Dick's Sporting Goods today, but rather the absolute top of the market – think Stetson hats, bamboo fishing poles, and heavily decorated firearms. This over-the-top approach to retail, of course, included watches.

The Link Lonk


March 17, 2021 at 09:57PM
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Vintage Watches: A 1967 Rolex Daytona 'Cherry Red,' A 1948 Longines Pocket Watch With Central Seconds, And Two 1960s Abercrombie & Fitch Co. By Heuer Timepieces - HODINKEE

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